Prompts

Process video hook prompts

These prompts set up the first 3 seconds of a process video (the strangest step first, "attaching preserved flowers felt like gambling") and the cut into…

By Sulan Zhang, co-founder of Vyra · Updated 2026-09-24

Format: Process video
Step: Hook
Length: 30-90s
Aspect: 9:16
Platforms: TikTok, Reels, Shorts, YouTube

Real examples from @sulansart

At a glance


Hook style	The strangest step first, "attaching preserved flowers felt like gambling"
First beat	0-3s: the riskiest step, mid-action
Next beat	3-10s: what the piece is and what you're trying
Caption style	3-5 word phrases over the voice, or short notes if silent

Prompt it in Vyra

Minimal:

Find the strongest opening moment in my footage and start my process video with it.

Standard:

Open my process video with this. The strangest step first, "attaching preserved flowers felt like gambling"
Keep the hook under 3 seconds, then go straight into what the piece is and what you're trying.
No intro, no logo, no "hey guys".

Full:

Open my process video with this. The strangest step first, "attaching preserved flowers felt like gambling"
Keep the hook under 3 seconds, then go straight into what the piece is and what you're trying.
No intro, no logo, no "hey guys".
Put a bold caption on the hook line.
Before you cut, list the 3 strongest opening moments in my footage with timestamps so I can pick one.

Why these settings

People typically decide to stay or scroll in the first few seconds, so the hook gets its own instruction.
Saying what comes next (what the piece is and what you're trying) keeps the video moving after a strong open.
An example of this kind of hook is "attaching preserved flowers felt like gambling".
Asking for options with timestamps lets you choose the opening yourself.

Fixes

Hook starts late. "Cut the breath and the half second before I start talking."
Wrong moment. "Use the clip at 2:14 as the hook instead."
The video drags after the hook. "Cut straight from the hook into what the piece is and what you're trying, no pause."

FAQ

How long should the hook be on a process video? About 3 seconds, from the structure we use for this format. By then the video should already be into what the piece is and what you're trying.

Can Vyra pick the hook for me? Yes. Ask for the strongest opening line. Ask for three options with timestamps if you want to choose.